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Ep.54 Ten steps to create a Marketing Strategy

Ep.54 Ten steps to create a Marketing Strategy

4 Jan, 2025 | Podcast

10 steps to successfully create a Marketing Strategy for visitor attractions, experiences and hospitality businesses in 2025.   Are you a marketer or business owner of a tourism, leisure or hospitality business? Today’s podcast episode with host Kelly Ballard will...
Ep.50 Increase Corporate Business with Helen Applin

Ep.50 Increase Corporate Business with Helen Applin

30 Oct, 2024 | Podcast

Increase your corporate business in 2025 with Visit West. Corporate business, MICE otherwise known as Events, meetings, conferences, and team-building activities are excellent opportunities for generating income in the visitor economy, particularly during the shoulder...
Ep.47 Visit West Food and Drink Forum

Ep.47 Visit West Food and Drink Forum

20 Sep, 2024 | Podcast

Visit West Food and Drink Forum Speakers Sept 2024.  I’m thrilled to launch this season with a special collaboration episode featuring Visit West—the Destination Management Organisation for Bristol, Bath, North Somerset, and South Gloucestershire. If you’re short on...
Ep.42 Ticketing systems with Sarah Bagg

Ep.42 Ticketing systems with Sarah Bagg

7 May, 2024 | Podcast

Ticketing Systems: Make your ticketing system work for you.  In this episode, I had the pleasure of chatting with Sarah Bagg, founder of ReWork Consulting, about ticketing, EPOS, and CRM systems – the technical systems that are core to any business in the visitor...